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Monday, July 2, 2012

How You Can Maximize You Profits By Optimizing You Web Site!"


When you build a web site you have to include your main keyword phrases on every page. This is what is called web site optimization. A keyword phrase is a phrase that people use to find your site viasearch engine or web directory. If you don't use keywords on your web site there is no way people will find your site.
Here is where to use your main keywords:
Title meta tag: this is very important for search engines, specially for google. Let's say you sell soy candles and if some one types in "soy candles" in the search engines, your page will come up like this:
Soy Candle For Less (title meta tag)
Description meta tag: the description meta tag is not as important as it used to be before, but you still have to include it since a lot of search engine put a lot of importance to it.
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  • Here is an example of your page with a description meta tag:
  • Soy Candle For Less (title meta tag)
  • Shop our variety of soy candles today and get free shipping (description meta tag)
Page Header: this is the first thing that is visible in your web site. It looks like a picture. You also have to include your main keywords here.
Headlines: headlines are the first thing visitors read when they come to your site. A good headline would be: 

"Are You Using Soy Candles? If You Are Not You Could Be In Danger By Using Those Paraffin Wax Candles! Here Is Why!"

Body copy: a good idea is to include your keyword phrases at least a .85% on your body copy or text. If you use more than that you're site can be consider are keyword spam and search engines will feel like your want to manipulate them. Make sure to include your keyword in the first 90 visible characters.
Text link: for search engines it is very important to see that you have internal links or text links linking withing your site. A good idea is to include your main keyword in a text link. Note: pages that contain internal links are indexed faster by google. Here is an example:
If you optimize your web site before submitting it to the search engines and directories, you will receive a lot of free quality traffic.

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