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On-line Marketing and Key Steps To Promote you Web Site"

What do I need to be successful on on-line marketing? This is a simple question that any online marketer or online business owner should answer or should know before starting to promote their online business. The answer to the question is "planning". You will need a marketing plan that outlines the keys steps you will need to drive more visitors to your web site. Planning is essential for any type of business. Having a plan will also help you determine which tools will generate traffic to your web site.

For example, if you have a very tight budget, you can start promoting your site by free. Blogging is one of them. You can start your blog for free and right away, but don't forget you will need to maintain it and keep it up to date.

Another free option is by writing articles and submitting them to the free article directories such as squidoo.com. It takes time for you to receive traffic, but it is a really powerful tool to market your web site. You can hire a ghostwriter or pay for a plr membership.

Also, you can look online for web sites that allow you to post an add for free. You will find a lot of these sites.

Some good things you can include on your plan are: for how long will I be doing free promotions? How many people do I want to reach a day to make substantial money? Or if you have a small budget, how am I going to spend this money? How many traffic am I willing to buy?

One on-line marketing technique that works perfectly is pay per click with Google or Yahoo. Just keep in mind that planning is always important.

"Marketing an online business for less"

Marketing an online business can get really expensive. If you are like most people, just starting an online business, you may find your bank account and your credit cards maxed. That is unless you learn how to market you business using free techniques and some cheap ones.

There exist many techniques to market your business but not all methods deliver the same results. Because every business is different you can start promoting your business using the free or cheap methods before you spend all your money in something that is not right for your business.

Here are three tips for marketing an online business for a little or almost no cost. Some will work faster than the others and some will take longer to show results. Your homework consists on finding which is the right technique for your business as well the pro and cons of each technique.

First tip about marketing an online business:

Posting free ads in web sites. Yes you will find a lot of these web sites where you can post your web site ad or link. How does it work? You have 40 characters with two lines and you must use keywords to set it up and make it work. When you apply this technique always make sure to be in the right category. For example, if you are promoting your sports web site don't post in the cooking category make sure to post on the sport category. Always use alexa.com to check what amount of traffic that site is receiving.

Pros: good quality visitors.

Con: you won't receive a lot of traffic.

Marketing tip number two:

Forums are online communities that hold discussions about a specific topic. You will find a discussion about any topic you can think of. Where can you find a forum? Just go to google or yahoo and type your keyword plus the word forums and you will find plenty of them on the results page. They are usually for free. Another good source that you can use is yahoo answers. Let me mention that you have to use your signature on every question your answer and on your signature you can include a link to your site.

Pro: high quality of traffic and you build credibility.

Con: always check their guidelines because if you don't follow the rules you can be market as a spam. Keep in mind that it takes a lot of time to be answering your questions.

Marketing An Online Business Tip Number Three:

With a short list of emails you can make a good amount of money. After you have built up your opt-in list you can send them a monthly newsletter with a specific offer plus something for free. You might offer a free report or an e-book. It always takes up to seven contact for a prospect to buy.

PRO: Permits you to contact interested prospects again. Helps you build relationships with future prospects.

CON: you need a lot of effort in order to provide quality information on a given date. It doesn't attract new visitors.

Each marketing strategy listed above is proven to work. It will depend on what your business is about, the time and effort you can spend marketing, and the unique content you can provide to your audience. Whether you use one of these methods at a time or all three you will be creating a solid marketing foundation for your business.

How To Generate Web Site Traffic For Free"

How to generate web site traffic should be very important for you. Whether you just launched your web site or your web site has been online for a while, generating traffic is essential. The same thing happens for a regular business. Traffic will generate you money. A home business or a web site is nothing different from an offline business, the only difference is location.

Traffic, visitors, or people are the lifeblood of any time of business. The more you receive visits, the more chance you have to convert them into clients. Offline is all about location and online is all about information. Yeah your first goal when you have a web site should be to emphasize in making unique content. Search engines love fresh and unique content.

What are you going to do when you have this content ready? Okay here is a tip, you can summit those articles to squidoo.com, wordpress.com, or other article submission directories. But always remember to point your articles to your website. This is a really killing idea but please try not to copy your articles.

How to check if your content is unique? It is very important to check your text to make sure you're not copying anyone else. Here is where you can check it:copyscape.com

Why some people do not have success with this technique? Because imagine how many people write content around a specific keyword. And most of the time these people are trying to copy each others text and when spiders go out and check the text they find that your text has been copied, you loose credibility and your site is not listed on the top search results.

So this particular technique to generate web site traffic is easy, free and it really works. So please do not overview it. With this technique you can get quality prospects to your site for free. It takes time and effort but it gives you a lot of rewards.

So what is viral marketing?

Viral marketing plays a really important role in your business and creativity is the key to make it succeed. When you have a business online, the more you utilize your creativity, the more money you will make. This marketing strategy will help you find new ways to lead the race to your competition. But, how can you do it if you have no money? Just with creativity and utilizing every marketing method you know.

Maybe you are an excellent web designer or you have a unique product. All these do not matter if people do not know you. Nobody is going to buy from you and in the long term your business could be dead.

It is a marketing technique that uses pre-existing social networks to produce increases on web trafficand sales. It also helps to give the awareness of a product or information if you sell information to the public. A good example could be an e-book or report about your market, and the information that you are giving away could be spread as a virus in a good way.

With a little bit of creativity you could be driving a good amount of traffic to your web site. You should include your affiliate links so you can earn an extra money.

If you think that is not worth the time you will spend on this type of marketing think again. Companies like Microsoft and Hotmail did it and look at them how big they became.

How You Can Maximize You Profits By Optimizing You Web Site!"

When you build a web site you have to include your main keyword phrases on every page. This is what is called web site optimization. A keyword phrase is a phrase that people use to find your site viasearch engine or web directory. If you don't use keywords on your web site there is no way people will find your site.

Here is where to use your main keywords:

Title meta tag: this is very important for search engines, specially for google. Let's say you sell soy candles and if some one types in "soy candles" in the search engines, your page will come up like this:

Soy Candle For Less (title meta tag)

Description meta tag: the description meta tag is not as important as it used to be before, but you still have to include it since a lot of search engine put a lot of importance to it.

• Here is an example of your page with a description meta tag:
• Soy Candle For Less (title meta tag)
• Shop our variety of soy candles today and get free shipping (description meta tag)

Page Header: this is the first thing that is visible in your web site. It looks like a picture. You also have to include your main keywords here.

Headlines: headlines are the first thing visitors read when they come to your site. A good headline would be: 

"Are You Using Soy Candles? If You Are Not You Could Be In Danger By Using Those Paraffin Wax Candles! Here Is Why!"

Body copy: a good idea is to include your keyword phrases at least a .85% on your body copy or text. If you use more than that you're site can be consider are keyword spam and search engines will feel like your want to manipulate them. Make sure to include your keyword in the first 90 visible characters.

Text link: for search engines it is very important to see that you have internal links or text links linking withing your site. A good idea is to include your main keyword in a text link. Note: pages that contain internal links are indexed faster by google. Here is an example:

• You can use soy candles to decorate your house

If you optimize your web site before submitting it to the search engines and directories, you will receive a lot of free quality traffic.

"Linking Strategies To Have Your Website Rank Higher In Search Engines"

There are four natural linking strategies that you should employ to help your website rank higher in the search engines. But if you don't use these strategies right your site can be penalized by the search engines.

Only the search engine engineers know all of the exact penalties but there are some good theories for some of them.

Here are the penalties for the linking strategies

1. Rate at which links are created. A young website that receives very little traffic should not be getting 1000 links a month. An older website with a high amount of traffic could be okay getting 1000 links a month. If a young website is building links too fast it can be penalized by search engines.

2. Linking to every site that links to you. If you link to every site that links to your, it will reduce the value of the links. Employing the four linking strategies will make your site appear more natural to the engines.

3. Having inbound links in "link pages". If you place you inbound links in a link page it will make your links less valuable. But if you place those links in a contextually relative page, it will give your links more value to the eyes of the search engines. These type of links require a lot of time and effort from both you and the other website owner.

4. Having inbound links from different ranking sites. You should have incoming links from sites that have different ranking sites otherwise it will not look natural to search engines and your site will be penalized. We all know that having links from site that have a page rank of 5, 6, 7, 8 or even 9 is great. By if we only have links coming from sites that have a PR of 6 and 7, wouldn't it look obvious that we are buying these links? Try to exchange links with websites that have different page rank and you will be good to go.

5. Include your inbound links in your pages text. This will appear more natural to search engines and will give your links more value.

In conclusion, employing all these linking strategies will help your website rank higher in the search engines. Do them in the appropriate way and you will have very good results.

SEO - Natural Linking Strategies

There are a number of things that will work for most if not all search engines. But we only should be interested in the three main search engines: Google, Yahoo, and MSN. These search engines are responsible for over 90% of all internet searches.

We will show you what accepted practices of linking you can use to influence the search engines. Basically, there are four linking strategies that you can use to increase you website value in the eyes of the search engines. These techniques are reciprocal linking, one-way linking, multi-site linking and directory linking. You as a website owner should use all four strategies to help your search engine rankings.

The Four Natural Linking Strategies

1. Reciprocal Linking = Site A links to Site B, Site B links back to Site A
This is when a website that links to you asks you to link back to it. These type of links increase your web site traffic, from people who click on the links. Also, reciprocal links help with your search engine rankings.


2. One-Way Linking = Site B links to Site A
One-way links are links to your website without you having to link to them. This is a way of telling search engines that your website is so interesting and helpful that other website want to tell people about it.


3. Multi-Site Linking = Site A links to Site B, Site B links to Site C, Site C links to Site D, and Site D links back to Site A. Could be 3..N number of sites involved.


4. Directory Linking = Site Directory A links to Site A

All these four strategies take a lot of time and effort and sometimes you won't have the time to do all four. But you should always try to do your best.

Now doing the natural linking strategies listed above is great, but you have to be very careful and do it in a way that you do not get penalized by the search engines.

"Simple Ways Of Getting Visitors To Your Web Site

Getting visitors to your web site may be not an easy task. More traffic means more money, but how can you do this without having to spend a fortune?

There are a few ways of getting visitors to your web site without having to spend a fortune. These are not easy and require time from you. You have to work more. But you will save a lot of money.

Here is what you can do to start getting visitors to your web site:

1. Submit articles to article directories. This is a free and very effective way to get traffic to your site. When writing an article, be sure your content is unique and fresh. Also, make sure to include a link to your website on every article. Without a link to your website you will not get any traffic. You can submit your articles to directories such as squidoo.com and ezinearticles.com

2. Search Engine Optimization (SEO). This is a set of techniques that you need to implement in your site to rank higher in the search engines. A website well optimized will always receive free traffic from search engines. Here are the things you might want to implement right away:

• a) Include your main site keyword in your domain name.
• b) Include your keyword in the title tag of every page.
• c) Include your keyword on the first paragraph of your page.
• d) The image alt tags should contain your keyword.
• e) The file names of each page of your site should also include your keyword.

3. Create a blog then link it to your site. You can write a blog about anything related to your site and link it to your website. Update your blog in a weekly or monthly basis so you can keep on feeding the search engines. Each time you put fresh content to your blog the search engines will notice it and will check your blog. Also, including your keywords in this fresh content will help you rank high in the search engines. You can get free blogs at blogger.com and wordpress.com.

4. Posting in forums related to your topic. Whenever you post in forums make sure to include a link to your website in your signature. This way you will bet getting visitors to your web site. To find a forum related to your topic just go to any search engine and in the search box type your keyword + forum. Be sure to include signatures that are catchy and can attract the readers to click on it.

All these simple, free, and effective ways of getting visitors to your website are very easy to implement. You do not have to invest money on them but you do have to invest some of your time. Do your best and you will be surprised of how much traffic you will be receiving in a matter of weeks.

pay per click advertising

Pay per click advertising is a fast way to get your business and website in front of a lot of people. This is of the most effective methods of Internet marketing. However, if you do not do the PPC advertising the right way you can loose lots of money.

The basis is very simple. Search engines such as Google and Yahoo give you the opportunity to purchase advertising on a pay per bid basis. For instance, they allow you to choose how much money you want to pay for a specific keyword. The more money you are willing to pay the higher your ad will rank on the search results page. Your ad will appear to the right side of the search results page. But you do not pay until someone clicks on your ad.

The downside to pay per click (PPC) advertising is that it can be very costly if you do not generate any leads or sales. So let's say that you had 100 clicks and you spent $10.00 in a month and you did not generate any sales or leads, then it is safe to say that your PPC campaign is not profitable.

But if out of the 100 clicks you made 50 sales then we can say your campaign is profitable.

The best thing about pay per click advertising is that you can see real results in a real short period of time. You can generate traffic and sales in the matter of few minutes from the time you set up your PPC campaign. The key here is to find good keywords with few competition that will generate a large amount of clicks. As with any type of advertising, your PPC campaign will require testing, tracking and practice so that you can receive the best results.

Many of the large PPC companies, such as Google and Yahoo will provide you with tutorials and instructions on how to get the most out of your campaigns. Some of them have user forums where you can ask any questions or concerns you may have.

The best thing you can do with PPC Advertising is to take your time to learn so you can have success.

In conclusion, if you are looking for a fast and cheap way to generate traffic to your site you can tryPay Per Click Advertising. Just be very careful about what you do and how you do it. Also, make sure you are making money not spending money.

9 kinds of Internet Marketing

Pay-Per-Click Advertising	Pay per click advertising is a fast way to get your business and website in front of a lot of people. This is of the most effective methods of Internet marketing. However, if you do not do the PPC advertising the right way you can loose lots of money. View Entire Article
Getting Visitors To Your Web Site	Getting visitors to your web site may be not an easy task. More traffic means more money, but how can you do this without having to spend a fortune?  View Entire Article .
Natural Linking Strategies	There are a number of things that will work for most if not all search engines. But we only should be interested in the three main search engines: Google, Yahoo, and MSN. These search engines are responsible for over 90% of all internet searches. Read More .
4 Linking Strategies	There are four natural linking strategies that you should employ to help your website rank higher in the search engines. But if you don't use these strategies right your site can be penalized by the search engines. Learn More .
Using Keyword Phrases	When you build a web site you have to include your main keyword phrases on every page. This is what is called web site optimization. A keyword phrase is a phrase that people use to find your site via search engine or web directory. If you don't use keywords on your web site there is no way people will find your site. Learn More .
Viral Marketing	Viral marketing plays a really important role in your business and creativity is the key to make it succeed. When you have a business online, the more you utilize your creativity, the more money you will make. Learn More .
How To Generate Traffic	How to generate web site traffic should be very important for you. Whether you just launched your web site or your web site has been online for a while, generating traffic is essential. The same thing happens for a regular business. Learn More
Marketing An Online Business	Marketing an online business can get really expensive. If you are like most people, just starting an online business, you may find your bank account and your credit cards maxed. That is unless you learn how to market you business using free techniques and some cheap ones. Learn More
On line Marketing	What do I need to be successful on on-line marketing? This is a simple question that any online marketer or online business owner should answer or should know before starting to promote their online business. The answer to the question is "planning". Learn More

Business Promoter or Internet Marketer are the same, they call it IBP (Internet Business Promoter)

Internet Business Promoter (IBP) is a collection of professional website promotion tools including a search engine ranking checker, an automatic submission tool, a top ten website optimizer, and a link popularity builder, among others.

The visibility of your website on search engines is important, so that surfers who are looking for information that relates to your website can find your website. Even more important is ranking high on these search engines so that you can get traffic coming to your website via these search engines. IBP is a tool that claims to improve a website's ranking on search engines. This article objectively discusses if this tools lives up to its claims.

This tool's Top 10 Ranking Optimizer evaluates your website against other high ranked websites in your niche, and then reports how you can make changes to your website so that you can achieve the same high ranking like other competing websites in your niche. This is effective in helping you improve high ranking because you can discover how other competing internet marketers optimize their websites for high ranking.

This tool's submission tool is basically an "automated manual submission", and automatically submits your website URL to search engines. The main difference between this tool and other automatic submission software or tools is it uses a web browser and emulates a real person instead of an automatic tool. Today, search engines don't like website submissions from automated submission tools because these tend to violate or disregard rules of website submission. This makes this particular tool more effective.

This tool's Top 10 Ranking Optimizer evaluates your website against other high ranked websites in your niche, and then reports how you can make changes to your website so that you can achieve the same high ranking like other competing websites in your niche. This is effective in helping you improve high ranking because you can discover how other competing internet marketers optimize their websites for high ranking.

This tool's submission tool is basically an "automated manual submission", and automatically submits your website URL to search engines. The main difference between this tool and other automatic submission software or tools is it uses a web browser and emulates a real person instead of an automatic tool. Today, search engines don't like website submissions from automated submission tools because these tend to violate or disregard rules of website submission. This makes this particular tool more effective.

Most internet marketers know that building high quality and relevant inward links to a website is effective in increasing the page rank of a website. Manually building and maintaining links can be very time consuming. This tool's Link Popularity Tools offers automatic link building. As an internet marketer, you want to make maximum use of your time. Consequently, instead of spending many hours in a day identifying relevant websites to build links with, you can be promoting your website and developing your internet business.

Based on the key facts about IBP outlined above, and a thorough analysis of the tools, it is my objective opinion that this tool delivers on what it claims that it can do, namely optimize your website, build links to your website and increase the ranking of your website. This tool will set you back $249.95 for a standard IBP and $449.95 for a business IBP. Given its features and capabilities, this tool is worth the investment for any serious internet marketers who wants to take their online profits to the next level.

what is business promoter?

Business promoters are individuals, agencies, or software tools that are utilized to publicize or promote goods and services to consumers. A business promoter may accomplish this goal by using traditional advertising and publicity methods or make use of newer technology to attract attention and earn new customers. Promoters can work with any type or size of business and help to increase the chances for success.

In terms of individuals, the business promoter may function as an employee or as an independent contractor. When part of the company, the promoter will often work with sales and marketing personnel to develop effective campaigns to reach new customers or to promote new products to existing ones. The promoter will also work with public relations personnel to increase public awareness of the company and the products it offers. Often, there are a number of projects in operation simultaneously, with some promotions being long-term and general while others are short-term and specific.

There are also agencies that handle the basic functions of business promotion. In this setting, the business promoter is often called in to evaluate the existing public relations, sales, and marketing efforts of a company, then create new campaigns that draw on the strengths of previous efforts while also enhancing the image of the client with the general public. Many agencies specialize in various types of business promotion, such as entertainment, sports, or consumer goods.